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The Graduate Certificate in Digital and Social Media is an online, 12-hour certificate program at Kennesaw State that provides you with the foundations for using digital and social media effectively, efficiently and strategically in today鈥檚 media-saturated landscape. Emerging concepts, issues and trends are discussed within digital and social media trends in an organization鈥檚 strategic communications, various new media technologies, applications and platforms. You will gain hands-on experience producing digital and social media content for innovative career fields. 

The objectives for the Graduate Certificate in Digital and Social Media are:

• To provide the foundations of digital and social media communication theories
• To expose new and emerging concepts, issues and trends in digital and social media
• To prepare you to effectively use social media as part of strategic communication efforts
• To review various new media technologies, applications, and platforms that create new opportunities for both accommodating and advocating various points of view
• To provide a hands-on experience in producing digital and social media content